วันเสาร์ที่ 27 พฤศจิกายน พ.ศ. 2553

The interaction between internal customers and external customers - the ultimate marketing tool

In our previous article, the importance of internal customers (employees) the success of your business. Of course, the best relationship with their internal customers, if not processed in the same good relations with external customers (people paid for their goods and / or services) your information and ideas, and every penny, and strive, and having time to lose in any marketing effort.

Think of your favoritePlaces to eat. If we quite frequently, at least some workers to recognize. Maybe he knows his "normal" food or drink. Maybe someone has their name or even say hello! That's because you choose your own special restaurant market? (If it is a privately owned restaurant can not even get a foreign market, and the structure of symbols.) Is not this the kind of food the rest of the city? The quality of their food is much more than anyThe others will not believe your taste buds other organizations? Probably not. What makes you come back is customer service - I feel like a host of value.

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The quality and quantity of service expectations of our customers receive a variety of factors, many of them: credibility, price, location, marketing commitments, and so on. For example, do not want Wal-Mart when we do it from the Nordstrom-level service, even if they areShop. If Wal-Mart has to go the extra distance for you to follow the correct path for the product you are looking for is not only to give the number of points and passages that will not feel like you just got good customer service? If so did Nordstrom, you'll be more likely to believe that you just get the average customer? You'll be disappointed, let alone if Nordstrom employees say exactly whatDepartment of the hand, in the general direction of the wave? On the news of Wal-Mart has to do with the price, it's the Nordstrom customer service. To give the same 'wow' factor, a Wal-Mart in the above example, it is likely that employees of Nordstrom, which needs to accompany you to the right department and then insert your name in the industry seeking sales representative talk to you.

The interaction between internal customers and external customers - the ultimate marketing tool

Anyone who knows me knows that everyA big fan of Disney. To celebrate a birthday, Walt Disney, I know, a birthday request button, customer service and the celebrant's shirt, a personal "Happy Birthday" greetings issued (the tour operator to carry signs duty officers) this button, here, who are trained to find them! A year later, we celebrate his years in San Diego no, the birthday of Disneyland. I found that alsobirthday button, so I immediately put them to wear. We stayed in the park, where only one staff member who wanted all day, "Happy Birthday." She had a wonderful time, but we are disappointed that he chose not aware of the special, and her sister on her birthday at Disneyland for the first nine months. As a family we decided that this park is fun, but more a birthday at Disney!

Customer, its employees or damage to the perception that marketingDepartments to come. Ultimately, it is your responsibility, what is an acceptable level of customer service for your business. If you can not keep even a superficial level of customer service, your customers expect, then your money on training, not marketing, and they spend their money, customers do not replace more and more customers. If you provide services only to what is expected to more than one way to achieve that level,Awards and referral services, good reviews and repeat business is growing and the bottom line!

Good customer service, and great is the cornerstone of the marketing efforts. In the coming months we will be for other marketing ideas and strategies seek to expand their business.

The interaction between internal customers and external customers - the ultimate marketing toolFreshwater Cast Episode 3 - collection of memorabilia rings Video Clips. Duration : 14.37 Mins.


We deliver fresh water around the-art equipment. Speaking of this episode, our heroes, their favorite memories of wrestling. Conferences, including the most popular players and all our most popular souvenirs. Rob Laquerre customers (Oracle).

Keywords: wrestling, wwe, wwf, hulk, hogan, road, warriors, hawk, ric, flair, ricky, the, dragon, steamboat, randy, macho, man, savage, andre, giant, jake, snake, roberts, muscle, muscles, toy, action, figure, wcw, nitro, raw, legion, of, doom, tag, team, belts, rock, cartoon, roddy, piper, vince, mcmahon, iron, sheik

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